Case Study - Art of AI
Case Study - Roofing - Barrie, ON

1 storm. 32 calls in 24 hours.
6 active leaks caught and routed.

A residential roofing company in Barrie, ON used an AI receptionist to keep the phones covered through a major overnight storm. Every call got answered - from active leaks to new quote requests - with emergencies routed immediately and every lead captured, day or night. No new software for staff. No scripts to learn.

32
Calls & texts fielded in a single day
21
Calls with a full outcome captured
6
Active leaks flagged & routed same-day
32 of 32
Came in while the office was closed or tied up
A caller already had one unit's leak booked for a service call - the AI caught that the neighboring unit was now leaking too, and flagged it as a second, separate emergency before the crew even arrived
An active leak was reported mid-thunderstorm, right as it happened - flagged urgent immediately, with insurance status checked and photos requested on the spot to speed up the estimate
Water in the basement the morning after the storm, cause unclear - full details were captured and routed for a same-day roof inspection
Full roof and gutter replacement quotes, insurance certificate requests, and payment follow-ups - all captured and logged for the team, day or night

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